2 September 2010

     
The Balihoo Blog has a New Home! December 18th, 2009 Shane Vaughan
The Week December 16th, 2009 kbergerud
New Years Re$olutions December 7th, 2009 Brian King
Fly-like User Testing December 4th, 2009 Kelly Mason
Boise - Both for Business and Pleasure December 4th, 2009 Marcie Blagden

The Week

This post, The Week, can be read on our new blog by clicking this link.

Filed under: Advertising, Katie, Market Focus Newsletter
Posted by: kbergerud on December 16, 2009 @ 10:49 am | Permalink

New Years Re$olutions

This post, New Years Re$olutions, can be read on our new blog by clicking this link.

Filed under: Media Industry, Local Store Marketing, Brian
Posted by: Brian King on December 7, 2009 @ 10:20 am | Permalink

Boise - Both for Business and Pleasure

When I graduated from college with a degree in advertising and triumphantly announced that I was going to move to Boise, Idaho, I was met with many puzzled looks and bewildered responses. Common questions: “WHY would you move to such a small city ‘in the middle of nowhere’ right out of college?”, “I thought you were really passionate about advertising?”, ”Seriously!?”, “Do you have family there or something?”  

At Balihoo, many of my coworkers experienced similar reactions and comparable questions from friends and family; however, for most, the decision was made largely for the same reason: the amazing atmosphere and lifestyle that Boise provides (being able to enjoy outdoor sports of all varieties 365-days a year is pretty fantastic - as are the kind of people attracted to such a lifestyle)! National Geographic, CNN Money Magazine, Kiplinger, U.S. News & Report and MSNBC all agree.

Check out this quick video by the Idaho Department of Commerce (featuring our CEO, Pete Gombert and VP of Marketing, Shane Vaughan - plus some glimpses of our office):

Filed under: Inside Balihoo, Media Industry, Idaho, Marcie
Posted by: Marcie Blagden on December 4, 2009 @ 1:39 pm | Permalink

Customer Service and Your Bottom Line

This post, Customer Service and Your Bottom Line, can be read on our new blog by clicking this link.

Filed under: Inside Balihoo, Media Industry, Caroline
Posted by: Caroline Moore on November 27, 2009 @ 10:06 am | Permalink

Let’s Talk Turkey

 This post, Let’s Talk Turkey, can be read on our new blog by clicking this link.

Filed under: Media Industry, Advertising, Idaho, Interactive advertising, Market Focus Newsletter, Tiffany, Social Networking
Posted by: Tiffany Schrenk on November 25, 2009 @ 3:24 pm | Permalink

Hyperlocal Competition Heats Up

 This post, Hyperlocal Competition Heats Up, can be read on our new blog by clicking this link.

Filed under: Media Industry, Marcie, Local Store Marketing
Posted by: Marcie Blagden on November 24, 2009 @ 10:05 am | Permalink

Off on the right foot

 This post, Off on the right foot, can be read on our new blog by clicking this link.

Filed under: Franchise Marketing, Matt, Franchise, Local Store Marketing
Posted by: Matt Long on November 19, 2009 @ 2:57 pm | Permalink

Balihoo ‘Rakes Up Boise’

Boise isn’t called ‘The City of Trees’ for nothing.  And no time of year earns the city that title like the fall.  It’s a beautiful season with brilliant splashes of purple, red, orange and yellow decorating Boise’s already stunning backdrop against the Rocky Mountains.  When the leaves start falling and the crisp autumn breeze tosses them around in a kaleidoscope of color, I doubt there’s a person out there who can’t admit to enjoying the change of pace from the blistering summer heat.  With this scenic makeover, however, comes a looming task for anyone with a few nearby deciduous trees and a yard of any considerable size.   Raking leaves might be an enjoyable chore for some, but for others, like the elderly or the sick, the burden is just too much for them to take on alone.  Thankfully, Neighborhood Housing Services of Boise organizes a great volunteer event each fall called ‘Rake Up Boise’.

On Saturday, a team of inspired Balihooers met up in the north end of Boise to give back to their city and help their neighbors.  The timing of the event was, well, less than timely.  The day happened to fall on the same day as our biggest college football rival game:  Boise State versus the University of Idaho.  It was a home game scheduled to start at 1:00 with plenty of tailgating to be done beforehand.  Mother Nature thought she’d also spice things up with our first measurable snowfall of the year.  But we were a determined crowd and had no option but to start the day in the crisp hours of the morning, well-prepared to do equal amounts of snow shoveling as leaf raking.

From our hours spent in the snow-laden yards, we discovered a variety of ‘best practices’ when it comes to raking leaves in winter-like weather and sequentially getting the piles of leaves and snow from the ground into the large brown bags we were supplied.   I believe the pictures below do the best to describe the various techniques.

The event was a fun experience for all of us.  We couldn’t help but feel that we’d accomplished a great thing when we saw the smiling faces of the homeowners.  Our only concern, at the end of the day, was how the bags would hold up when the snow melts.  We’ll keep our fingers crossed for the pick-up crew.

Filed under: Media Industry, Idaho, Outdoors, Work Life Passion, Kallen
Posted by: Kallen Hayes on November 16, 2009 @ 3:39 pm | Permalink

It’s Called a ‘Co-op’ Because it Requires Coordinated Cooperation

 This post, It’s Called a ‘Co-op’ Because it Requires Coordinated Cooperation, can be read on our new blog by clicking this link.

Filed under: Marketing, Media Industry, Advertising, Marcie, Local Store Marketing, Co-op marketing
Posted by: Marcie Blagden on November 13, 2009 @ 10:07 am | Permalink

Startups: Moving the Ball Forward

 This post, Startups: Moving the Ball Forward, can be read on our new blog by clicking this link.

Filed under: Kevin
Posted by: Kevin Donaldson on November 12, 2009 @ 10:49 am | Permalink
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About the Balihoo Kennel

The Balihoo Kennel is a company blog put together and contributed to by Balihoo employees. Balihoo (www.balihoo.com) is the premier provider of Local Marketing Automation technology and services to franchises and national brands with local marketing needs. Balihoo brings enterprise-class marketing to the local level and gives national brands full visibility into all local marketing activities and results.